UXPA Introduction to China

Established in 2004, UPA China is the first non-profit UX organization in mainland China. In 2012, it was formally renamed as UXPA China. UXPA is dedicated to promoting UX as a profession in China and forging a solid platform for UX-related professionals to exchange ideas and learn, and with years of efforts, has become the most influential UX organization in China.

1. Annual international UX conference (User Friendly) www.userfriendly.org

2. Design award open to institutions of higher education in China www.uxdaward.org

3. An annual survey report of UX profession

4. A profession symposium

5. UX model for enterprises

6. Fundamental UX education

Ten years of efforts has earned UXPA unanimous recognition of and a good reputation among enterprises and UX professionals worldwide. It is hoped that all the UX-related professionals in China can join hands to promote further development of user experience profession.

UXPA China Milestones

2004.04.18 UPA China (UXPA China former name) was founded in Shanghai

2010.04.24 UPA China Southwest chapter was founded in Chengdu

2013.09.01 UXPA China South chapter was founded in Shenzhen

2014. UXPA China North chapter is going to be founded in Beijing

User Friendly The user experience conference

2004.12.18 User Friendly 2004 was held in Peking University, hosted by UPA China, co-hosted by Hong Kong UPA

2005.12.17 User Friendly 2005 was held in SFSC international personnel training center

2006.11.03 User Friendly 2006 was held in The Dragon Hotel Hangzhou

2007.11.23 User Friendly 2007 was held in Jiuhua Spa & Resort of Beijing, with the theme of “user experience design”

2008.10.24 User Friendly 2008 was held in Marco Polo Shenzhen Hotel, with the theme of “Innovation for Asia”

2009.11.13 User Friendly 2009 was held in Shanghai Hua Ting Hotel, with the theme of “Design for Asia”

2010.11.12 User Friendly 2010 was held in International Conference Hotel Nanjing, with the theme of “Embracing Asia Culture”

2011.11.13 User Friendly 2011 was held in Suzhou Science and technology culture art center, with the theme of “Design for Social Change”

2012.11.08 User Friendly 2012 was held in Jiuhua Spa & Resort of Beijing, with the theme of “Build a harmonious User Experience Ecosystem”

2013.11.21 User Friendly 2013 was held in Shanghai International Convention Center, with the theme of “Collaboration: Experience Innovation through Diversity”, hosted by UXPA China, co-hosted by UXPA international

2014.11.13 User Friendly 2014 is going to be held in Worldhotel Grand Juna Wuxi, with the theme of “New Era of the eXperience Economy”

UXDAward – User experience design compitition

2009, first year of UXD Award, 21 teams signed up for the competition, involving 21 teams from 8 different university.

2010, second year of UXD Award, 42 teams signed up for the competition, involving 16 colleges and universities and over 170 students joined this event.

2011, third year of UXD Award, 186 teams signed up for the competition, involving 46 colleges and universities and over 960 students joined this event.

2012, fourth year of UXD Award, 199 teams signed up for the competition, involving 67 colleges and universities and over 990 students joined this event.

2013, fifth year of UXD Award, 280 teams signed up for the competition, involving 64 colleges and universities and over 1020 students joined this event.

2014, sixth year of UXD Award , 385 teams signed up for the competition, involving 76 colleges and universities and over 1900 students joined this event.

Profession symposium

2008-2014 seven-time symposiums

Annual survey report of UX profession

2012-2014 Three-time survey report of UX profession

User experience maturity model to enterprises

2012-2013 Two-time user experience maturity model to enterprises

UX Fundamental

2013-2014 User experience fundamental education

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